Market Research Malaysia offers various services including B2B market research and management consulting to help clients for exploring, entering, and growing in the Malaysian market.
Are you facing any of these issues?
Does your niche market require challenging market sizing?
Working on the same business strategy for different SEA markets?
Are you relying on unproven information to make business decision?
Are your business plans simply created based on macro data?
Assess market size/trends based on collected information from key stakeholders, including micro/macro economic as well as related industry factors.
Comprising numerous players in the local market in the target industry, we offer clarity on the local distribution network and focus on identifying problems/gaps that are arising among major players.
Classify the local corporate structure of the target company based on primary and secondary research.
Grasp local business of target companies (sales trends / promotions / partnerships / sales channels).
We form and implement different interview methods (e.g. face to face interviews / consumer survey / products use test / Telephone survey / mystery shopper).
We organize Street Survey / Internet Survey with the layout and development of the research methodology, and reporting of results / findings.
Interview future / current customers to perceive their needs and service requirements, decision-making structures and existing vendors, map current / new product offering to unexplored / existing segments.
Screening of information and data of channel partners / distributors and related stakeholders that are publicly or directly available.
Analyze all achievable market entry / growth opportunities and examine using a matrix to score attractiveness of all the market entry / growth options based on described benchmark.
Thotough market entry / growth / business acceleration strategy / plan with the timeline, impact and recommendations on product portfolio, positioning, as well as client priorities.